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Here are some key highlights and projects that I've taken on in previous roles.
ALL FINANCE TECHNOLOGY SUSTAINABILITY/ENERGY
DigiFT | 2025
Campaign:
Launch of iSNR: Invesco US Senior Loan Strategy
Content development, media pitching, and campaign design
DigiFT | 2025
Blog:
How Tokenized Private Credit is Reshaping Portfolios
Content development and thought leadership
DigiFT | 2025
Blog:
Transforming Investment Management with RWAs Content development and thought leadership
DigiFT | 2025
Blog:
The Bybit Hack: What It Means for Tokenized RWAs
Content development, reactive, and thought leadership
DigiFT | 2025
Blog:
Tokenized MMFs Are the Future of Web3 Treasury
Content development and thought leadership
DigiFT | 2025
Blog:
RWA Tokenization: From Novelty to Necessity
Content development and thought leadership
DigiFT | 2025
Blog:
Unlocking Institutional-Grade Yield for USDT Holders
Content development and thought leadership
DigiFT | 2025
Blog:
The Evolution of Money Market Funds
Content development and thought leadership
MarketAxess | 2024
Blog:
Transforming Japan's bond market with e-trading
Content development and thought leadership
MarketAxess | 2024
Advertising:
Media advertising in Asia-Pacific
Content development and thought leadership
MarketAxess | 2024
Paid social campaign:
LinkedIn: Global Emerging Markets
Content development and promotional strategy (paid)
MarketAxess | 2024
Paid social campaign:
LinkedIn: Targeted product campaign in Asia-Pacific
Content development and promotional strategy (paid)
MarketAxess | 2024
Blog:
Bridging borders of the Chinese bond markets
Content development and thought leadership
MarketAxess | 2024
Blog:
Navigating the next era of China's bond market
Content development and thought leadership
MarketAxess | 2024
Award entry (won):
Best Securities Trading Platform in Asia-Pacific
Content development, thought leadership, and award entry
MarketAxess | 2024
Blog:
What 2024 taught us about the APAC bond markets
Content development and thought leadership
MarketAxess | 2024
Blog:
Trading more and disclosing less in Emerging Markets
Content development and thought leadership
MarketAxess | 2023
Case study:
UBS-AM: Innovating in APAC fixed income markets
Copywriting, creative direction, and promotional strategy (paid & organic)
MarketAxess | 2023
Paid social campaign:
LinkedIn: Global Emerging Markets
Content development and promotional strategy (paid)
MarketAxess | 2023
Blog:
Achieving data democracy in APAC fixed income markets
Content development and promotional strategy (paid & organic)
MarketAxess | 2023
Blog:
Insights into Private Banking in Asia
Content development and promotional strategy (paid & organic)
MarketAxess | 2023
Blog:
Is Portfolio Trading the next big thing for Asia?
Content development and promotional strategy (paid & organic)
MarketAxess | 2023
Blog:
Navigating the Asian bond markets: a report by ICMA
Content development and promotional strategy (organic)
My Blogs on Finance
My Blogs on Finance
A Sustainable Finance Industry in 2024
Economics and Sustainability in Developing Nations
Web3: A New Dawn for Sustainable Future
Entrepreneurship in Asia: Challenges and Opportunities
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