My Work in Finance

Here are some key highlights and projects that I've taken on in previous roles.

ALL FINANCE TECHNOLOGY SUSTAINABILITY/ENERGY

DigiFT |  2025

Campaign: 

Launch of iSNR: Invesco US Senior Loan Strategy

Content development, media pitching, and campaign design

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DigiFT |  2025

Blog: 

How Tokenized Private Credit is Reshaping Portfolios

Content development and thought leadership

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DigiFT |  2025

Blog: 

Transforming Investment Management with RWAs Content development and thought leadership

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DigiFT |  2025

Blog: 

The Bybit Hack: What It Means for Tokenized RWAs

Content development, reactive, and thought leadership

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DigiFT |  2025

Blog: 

Tokenized MMFs Are the Future of Web3 Treasury

Content development and thought leadership

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DigiFT |  2025

Blog: 

RWA Tokenization: From Novelty to Necessity

Content development and thought leadership

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DigiFT |  2025

Blog: 

Unlocking Institutional-Grade Yield for USDT Holders

Content development and thought leadership

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DigiFT |  2025

Blog: 

The Evolution of Money Market Funds

Content development and thought leadership

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MarketAxess  |  2024

Blog: 

Transforming Japan's bond market with e-trading

Content development and thought leadership

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MarketAxess  |  2024

Advertising: 

Media advertising in Asia-Pacific

Content development and thought leadership

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MarketAxess  |  2024

Paid social campaign: 

LinkedIn: Global Emerging Markets

Content development and promotional strategy (paid)

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MarketAxess  |  2024

Paid social campaign: 

LinkedIn: Targeted product campaign in Asia-Pacific

Content development and promotional strategy (paid)

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MarketAxess  |  2024

Blog: 

Bridging borders of the Chinese bond markets

Content development and thought leadership

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MarketAxess  |  2024

Blog:

Navigating the next era of China's bond market

Content development and thought leadership

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MarketAxess  |  2024

Award entry (won): 

Best Securities Trading Platform in Asia-Pacific

Content development, thought leadership, and award entry

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MarketAxess  |  2024

Blog: 

What 2024 taught us about the APAC bond markets

Content development and thought leadership

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MarketAxess  |  2024

Blog:

Trading more and disclosing less in Emerging Markets

Content development and thought leadership

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MarketAxess  |  2023

Case study:

UBS-AM: Innovating in APAC fixed income markets

Copywriting, creative direction, and promotional strategy (paid & organic)

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MarketAxess  |  2023

Paid social campaign: 

LinkedIn: Global Emerging Markets

Content development and promotional strategy (paid)

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MarketAxess  |  2023

Blog: 

Achieving data democracy in APAC fixed income markets

Content development and promotional strategy (paid & organic)

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MarketAxess  |  2023

Blog: 

Insights into Private Banking in Asia

Content development and promotional strategy (paid & organic)

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MarketAxess  |  2023

Blog:

Is Portfolio Trading the next big thing for Asia?

Content development and promotional strategy (paid & organic)

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MarketAxess  |  2023

Blog: 

Navigating the Asian bond markets: a report by ICMA

Content development and promotional strategy (organic)

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My Blogs on Finance

A Sustainable Finance Industry in 2024

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Economics and Sustainability in Developing Nations

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Web3: A New Dawn for Sustainable Future

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Entrepreneurship in Asia: Challenges and Opportunities

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